Fashion & Retail Trends Consulting since 2001

Tokyo & Seoul
Innovative Retail Concepts


How are brands and retailers creating positive memories through their retail destinations?

From fashion, luxury, beauty, jewelry, outdoor, sport, watches, eyewear, lingerie, to lifestyle and cafes, our report showcases the most creative concepts, key trends reshaping the industry, and inspiring innovations driving customer engagement and experiences.

Dive into Tokyo and Seoul's vibrant retail scene and explore how these brands are redefining retail and customer experiences.

They trust us since 2001

LVMH, L’Oreal, Tory Burch, Chanel, Longchamp, Tod’s, Audemars Piguet, Max Mara, H&M, Zara, Lacoste, Fender, The Body Shop, Columbia, Zwilling, Al Futtaim and more…

Tokyo & Seoul – 105 Innovative Retail Concepts opened in 2024

The report includes:
  • Pictures and videos for visual inspiration
  • In-depth concept descriptions and keywords
  • Location and opening dates

Tokyo - 40 Innovative Brand and Retail Pop-ups
opened in 2024

The report covers fashion, beauty, sports & outdoor, lingerie, jewelry & watches, cafe & lifestyle including brands like  LE MONDE D’HERMÈS FESTIVAL, COACH PLAY, CHANEL ROUGE VELVET NUIT BLANCHE, LES ESSENCES DE DIPTYQUE, ARC’TERYX MUSEUM, PATAGONIA WORN WEAR, SEIKO LUKIA ,...

Tokyo Retail Safari
Customized by our fashion experts

 Our retail and fashion experts prepare your customized itinerary based on your needs and guide you, so that you can make the most of your visit and discover the latest fashion, lifestyle and retail trends.
About US

Who are we ?

 Loic Bizel is a renowned expert in Japanese fashion, lifestyle, and luxury retail, with extensive on-line and off-line experience in the Japanese market since 1996. He specializes in understanding Japanese consumer behaviors and trends, offering bespoke services that include distribution audits, brand strategy, market studies, trend reports, and retail concept development. His deep knowledge of the market and his innovative approach have positioned him as a trusted consultant for global luxury and fashion brands.

Mariko is an expert on Japanese consumers, fashion trends and distribution with strong knowledges of fashion and retail evolution since 2016. She has been tailoring retail safari for many international brands and retailers, as well as preparing new retail concepts reports and seasonal fashion trends reports. Graduated from Bunka Fashion School, she has a transversal approach to fashion and retail including product design, distribution, consumer, business.
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